About Me
Designing with Purpose,
Backed by Research
I'm Ahmad Nawaz Ali — a Google Certified Senior UI/UX & Product Designer with 5+ years turning complex problems into elegant, human-centered solutions.
I hold a Bachelor's degree in Computer Science and currently lead UX at CureMD, designing AI-powered healthcare experiences for thousands of practitioners worldwide. My work spans healthcare EHR systems, SaaS dashboards, mobile apps, and enterprise platforms.
I combine behavioral psychology, data-driven research, and visual craft to build products that feel effortless — every interaction backed by real user insights and tested against measurable outcomes.
Google Certified
UI/UX Designer
Design Philosophy
User-Centered
Good UX isn't just about aesthetics — it's about solving real problems. Every design decision starts with the user's needs, behaviors, and pain points.
Innovation-Driven
I integrate emerging technologies like AI, AR/VR, and voice interfaces to push design beyond convention and create experiences that feel ahead of their time.
Collaborative
Great products are built in cross-functional teams. I work in sprints, welcome feedback at every stage, and keep developers, stakeholders, and users in the loop.
Skills & Tools
My Design Process
Research & Discovery
Stakeholder interviews, competitive analysis, surveys, and usability testing to uncover real problems and opportunities.
Problem Definition & Ideation
Synthesize research into clear problem statements, user personas, and journey maps — then explore multiple solution directions.
Wireframing & Prototyping
Low-to-high fidelity wireframes and interactive prototypes to validate ideas quickly before committing to full design.
Testing & Iteration
Usability testing with real users, A/B testing, heatmaps, behavioral data analysis, and rapid iteration cycles.
Final Design & Handoff
Pixel-perfect UI, comprehensive design system documentation, and developer-ready Figma handoff with annotations.
Experience
Senior UI/UX Designer
CureMD
Leading UX initiatives for digital healthcare SaaS — designing AI-powered Electronic Health Record (EHR) experiences used by thousands of practitioners. Conducting user research, usability audits, and driving end-to-end design from strategy to developer handoff. Ensuring healthcare compliance, accessibility standards, and overseeing design systems.
UI/UX Designer
Intagleo Systems
End-to-end UX design across web and mobile products — user research, wireframing, prototyping, and high-fidelity UI. Collaborated cross-functionally with developers and stakeholders through iterative sprints to ship validated, user-tested designs.
Creative Designer & UX Designer
Epullon
Combined graphic design with UX — designing interfaces for web and mobile apps alongside marketing visuals. Conducted A/B testing and usability analysis to improve conversion rates, while maintaining brand consistency across all touchpoints.
Freelance UX Designer
Self-Employed
Delivered 120+ projects across branding, web app design, and landing page optimization. Specialized in UX research, user testing, and building design foundations for early-stage startups and small businesses.
Education & Certifications
Bachelor of Science in Computer Science
Foundation in software engineering, HCI, and data structures that informs every design decision I make.
Google UX Design Professional Certificate
Google / Coursera
7-course program covering the full design process from empathy to testing
UX Management: Strategy and Tactics
Interaction Design Foundation
Human-Computer Interaction: Foundations of UX Design
Interaction Design Foundation
Design Thinking: The Ultimate Guide
Interaction Design Foundation
Mobile UX Design: The Beginner's Guide
Interaction Design Foundation
Journey Mapping
Interaction Design Foundation
Design for the 21st Century with Don Norman
Interaction Design Foundation
User Experience: The Beginner's Guide
Interaction Design Foundation
Notable Clients
Want to work together or just say hello?
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